Grata joined Elia
At the beginning of 2016 Grata joined the European Language Industry Association (Elia), the premier trade association for the European language services industry. The NGO is committed to providing a forum for exchange, fostering the development of business relationships with fellow members, and promoting the concept of ethics and quality standards through the industry.
As a result, Grata took part in the Elia’s networking days for Executives, the first event of its kind, held in April in Mallorca, Spain. The event was the first of the new ND Focus series, an event series created to address the challenges that various positions across different management levels may face in the translation industry. The aim of the networking days was to discuss business challenges and share real-life experiences at a dedicated forum. Elia undoubtedly delivered on its promise to offer a unique format to foster thought-provoking discussion built around a specific topic. This year the focus was on business strategy and M&A and the event was targeted at industry decision-makers. For Grata, the most interesting part were the productive discussions held at the business strategy track. The hands-on approach of the event, with focus being on an interactive workshop rather than presentations, provided a great atmosphere for brainstorming possible solutions to the universal problems that we also face when developing strategies for future growth, such as employee engagement, cost efficiency and client segmentation. It is highly motivating to share experiences and knowledge with people who on the whole have the same goal as you – to do better business and make being involved in the translation industry a meaningful and rewarding lifestyle.The preliminary results of the 2016 Language Industry Survey, carried out by the international industry associations Elia, EUATC and GALA, with the support of the LIND project and the EMT university network, were also presented at the event. The results of the survey outlined the prevailing problem of price pressure in the industry, addressed the standard recruitment criteria in the field, and discussed the main trends in the translation industry, such as the growing importance of machine translation. This further solidified that the recently launched Grata machine translation project is worth the investment as it moves with the trends of the industry and will make it possible for us to stay competitive in the changing market.